Services
Utilize the Channel Methods proprietary database of Life Sciences companies doing business in the U.S. This is one of the most complete, current and accurate Life Sciences databases in existence as a result of continuous contact and update by Channel Methods. This database contains close to 9,000 companies and over 100,000 current contacts within the U.S. Life Sciences marketplace.
| Marketing | Prospecting | Qualifying | Closing |
|---|---|---|---|
| Identify industries, companies and roles that are most likely to need your products and services | Telemarketing and inside sales, direct mail, e-mail, search engine optimization, contacts and referrals, third party channels, trade shows, webinars, seminars and industry influencers. | What are the driving issues and motivations to action? Is there a compelling need? | Solidify and work relationships |
| Messaging that will have the greatest impact on initial conversations | Who are the decision makers and key influencers? | Networking throughout the prospect organization | |
| Positioning your company’s solutions against the competition | Is there a budget or project in place or can they be added mid-budget year? | Develop and work with the inside sales person | |
| Electronic and hard collateral to best support your messaging | What is the prospect’s buying process? | Conduct detailed discovery | |
| References and customer success stories for maximum effect | What does the competitive landscape look like? | Configure solution and obtain customer buy-in | |
| Complement and support all other marketing efforts such as SEO, Trade Shows, Seminars, etc. | Is there a good fit for your solutions? | Submit proposal and Conduct proof demonstrations | |
| Sell against the competition | |||
| Utilize appropriate references | |||
| Comply with prospect’s procurement process | |||
| Work through contract and price issues | |||
| Close the deal | |||